Posts Tagged technology

iPhone 6 and Apple Watch – Our thoughts

Last night saw the long-awaited and much anticipated launch of the iPhone 6 and the Apple Watch – yet another round of Apple reinventing things. Of course, we were watching and listening with bated… well

NetDirector Video 360

What’s the first thing a customer would usually do when looking at a car on a dealership forecourt? A would-be car buyer circulating a potential purchase is a scene repeated up and down the country

The importance of collaboration

When looking for instances of collaboration going wrong (read: not happening), British Leyland counts as a great example on many levels and for many reasons. Though a manufacturer group by name and entity, the various

Video: GForces Client Conference 2014

We’re still reeling from the success of the GForces Client Conference which took place back in mid-June (when England were still in the World Cup – oh the anticipation). Hopefully you will have by now

Gadgets meet garments

Until fairly recently, a ‘watch phone’ was the stuff of fantasy, worn only by TV characters such as Dick Tracey, Captain Kirk or George Jetson. However, with the potential volume uptake of the Android-based Samsung

Excited for the Lenovo YOGA 13

The Lenovo YOGA 13 is the latest tablet to enter the market. Slightly more advanced than a tablet, being referred to as an IdeaPad, it comes with a detachable keyboard and 4 different modes –

Are UK dealers digitally dominant?

It is a common view that automotive retail in the UK is a few years behind the US when it comes to digital technology.  The USA embraces new technologies more quickly, and to a greater

Goodbye Mr Mouse!

Well it seems the future has arrived...Watching a science fiction film the other day, I realised the enormous speed at which technology has evolved. The film only 6yrs old, with it's big budget production and

Social Chinese Whispers

On Friday 29th I was one of the many thousands of people who decided to go to London for the royal wedding. One of the things I found amazing (not just Kate’s dress) was the

Is the Grass Actually Greener?

Cheaper road tax, no congestion charge, and lower fuel bills; these are the benefits we normally associate with hybrid cars however, given the technology is essentially still in its infancy people are reluctant to take

About GForces Blog

This blog is the hub of all things GForces as well as automotive and digital news. We also feature specialist writers in design, technology, social media and consumer behaviour. Share us with your friends, and sign up to our RSS feed, with news posts and interesting real-life consumer stories - our blog is one not to be missed.


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