Our February Monthly Roundup

February tried to give us the cold shoulder, but these websites warmed things up.

February threw everything at us, from the “Beast from the East” and Storm Emma, to cold dark nights and chaos on the roads. But it didn’t stop us from launching eighteen new NetDirector®  websites. And despite all the challenges February presented, we should still remember that it’s also a month marked by Valentines Day and Pancake Day. In the same spirit, our highlights this month are all websites made with love and executed with exquisite taste.

Grays of Holbeach is a new client with GForces. They are one of Mitsubishi’s longest-standing, family-owned franchise partners in the UK, and are based in Lincolnshire. They offer over 60 years of experience, and a complete range of new, used, and commercial vehicles under the Mitsubishi brand. Grays were especially impressed with our levels of communication, and we look forward to working closely with them over the coming months.

One of the largest independent dealer groups in the country, Johnsons, chose the NetDirector® platform for a complete redesign, and the addition of a new Ford franchise to their digital offering. Thoroughly committed to providing the highest levels of customer care and satisfaction, they’ll be able to deliver new levels of engagement via NetDirector® Live Chat – just one of many built-in tools helping drive conversion.

Research Garage Group is based in the Midlands, with three locations in Nuneaton. Already boasting Abarth, Alfa Romeo, Fiat, and Peugeot franchises, our launch with them sees Fiat Professional added to their offering. We were also extremely grateful to receive full scores from them in our customer satisfaction survey.

“GForces were quick and thorough in the process to add a new franchise and made it much easier than anticipated.”

Jason Cooper, Marketing Manager, Research Garage

Another 5/5 in customer satisfaction came from Penta Motor Group. This is the first multi-franchise website we have launched within the South African marketplace, via our partners at Compatible Digital. We think this impressive site will receive a very positive reception from the region’s major retailers, and we hope to see NetDirector® going even further over the next few months.

Staying in South Africa, Supreme Ford has three locations in the North West Province. As a company that commits to always exceed client expectations, the perfect score we received in customer satisfaction from them was a gratefully received compliment.

Al Tayer Motors represent several prestigious marques, including Ferrari, Ford, Jaguar, Land Rover, Lincoln, and Maserati. The client was especially keen to focus on user experience and sleek design, especially on mobile. As a result, we worked closely with them not only to deliver their new site, but also its sister site at Premier Motors. With a similar dynamic design, the connection is clear – just as it is with consumers, who can use NetDirector® Online Vehicle Sales to explore the buying journey in full, right up to making an online purchase.

Our February launches included multiple collaborative efforts through the GForces Partner Programme, in four different markets around the globe. And as always, our clients were represented by independent dealers, national and international franchise groups, and global OEMs. NetDirector® is a platform that can truly take any automotive business anywhere in the world and deliver a complete end-to-end user experience. We look forward to bringing you more highlights and innovations next month.

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Author: Luke Phillips (84 Articles)