The Google Mobile Popup Penalty

The Google mobile popup penalty. What you need to know. From January 10th 2017, Google will be penalising web pages that use intrusive popups and standalone interstitial elements. The thinking behind this is that such content is detrimental to the user-experience. So, any pages using these popups will find themselves…

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Our November launches roundup

November was a month for dazzling (digital) display and (innovative) illumination A pair of Vauxhalls with V10 power and a couple of first-timers are among our most recent website launches, and all covered in our November roundup. As always, we’ve seen familiar franchises, major manufacturers and impressive independents working with…

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GForces at CDX16: Looking towards May 24th

May 24th is rapidly approaching and we’re already getting pretty excited about it because if you didn’t know (where have you been?!) it’s the Car Dealer Conference and Expo 2016. Taking place at Silverstone, this is the second CDX event, and despite 2015 being pretty epic, this year is shaping…

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Embracing the Internet: What’s new in 2016?

Once again we have surveyed the Motor Trader Top 200’s web presences to establish what tools and services they are employing to help drive their businesses online. Inevitably there are movements, but most interestingly two highly important elements of being online have hit saturation point within the UK’s top dealer…

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NetDirector Auto V10 – one year on

Take the populations of Canada and the USA combined and you have just over 350,000,000 people – a fair number in anyone’s book. As you can see from our latest infographic (click on the image to see in greater detail), since the first NetDirector Auto V10 websites went live around…

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GForces: A company to inspire Britain

For the third time, GForces has made the London Stock Exchange’s list of 1,000 Companies to Inspire Britain. This is the third time this report has been published, and it’s a great source of pride for us to once again be included in this prestigious selection of companies. In fact,…

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Google updates its search – again

You may not have noticed just yet, but Google has updated the way in which it displays results for desktop and tablet devices which is definitely worth knowing about if you use pay per click advertising. It’s probably also worth taking  look for yourself – for example try out ‘used…

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GForces achieves ISO 27001 Certification

Any company with a website and cloud-based software takes its data seriously – and this is an increasingly important issue for automotive retailers, whose data is wide-ranging and often highly sensitive. It’s information which, in the wrong hands, can do businesses and individuals a world of harm. When data from…

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