GForces at CDX16: Looking towards May 24th

May 24th is rapidly approaching and we’re already getting pretty excited about it because if you didn’t know (where have you been?!) it’s the Car Dealer Conference and Expo 2016. Taking place at Silverstone, this is the second CDX event, and despite 2015 being pretty epic, this year is shaping…

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Embracing the Internet: What’s new in 2016?

Once again we have surveyed the Motor Trader Top 200’s web presences to establish what tools and services they are employing to help drive their businesses online. Inevitably there are movements, but most interestingly two highly important elements of being online have hit saturation point within the UK’s top dealer…

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NetDirector Auto V10 – one year on

Take the populations of Canada and the USA combined and you have just over 350,000,000 people – a fair number in anyone’s book. As you can see from our latest infographic (click on the image to see in greater detail), since the first NetDirector Auto V10 websites went live around…

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Google updates its search – again

You may not have noticed just yet, but Google has updated the way in which it displays results for desktop and tablet devices which is definitely worth knowing about if you use pay per click advertising. It’s probably also worth taking  look for yourself – for example try out ‘used…

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GForces achieves ISO 27001 Certification

Any company with a website and cloud-based software takes its data seriously – and this is an increasingly important issue for automotive retailers, whose data is wide-ranging and often highly sensitive. It’s information which, in the wrong hands, can do businesses and individuals a world of harm. When data from…

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Bangers 4 BEN 2015 – The road trip

It’s been just over a week since our intrepid duo returned from the Bangers for BEN rally visiting classic F1 circuits across Europe, but they’re still reminiscing about the trip. Between them, GForces’ James Drewett and Harwoods’ Brett Ward covered over 1,500 miles in the Jag which proved reliable and…

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Diesel emissions and the potential impact

Unless you’ve been living under a rock, you have probably followed with interest the emissions scandal that affects a number of brands under the VAG umbrella and has rocked the industry. It’s not really a secret that official emissions tests don’t reflect the real-world situation, but for a major manufacturer…

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