Lifestyle Europe put Women Drivers on Top

Lifestyle Europe have launched a new initiative aimed at women drivers called Lifestyle Ladies. This is a fantastic new website with one clear intention: to deliver car information by women for women in a friendly and social way. We’ve all heard the jokes about women drivers but it’s statistically proven…

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Tesco To Sell Cars Online…

Article found in: The Mail on Sunday, 13/02/2011 What with the used car market coming a long way from the perseverance of shady sales men and supermarket giants quickly becoming the one-stop-shop for everything from washing powder to pet insurance, following a foray of new business ventures Tesco is rumoured…

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Consumers Consumption turns 24-7

Consumer consumption has changed somewhat over the past fifty years. The internet has developed an infectious nocturnal breed and the way we socialise and spend money to that of 10 years ago is completely different and businesses need to understand this new fashioned consumer behaviour.

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Google Makes You Think

Commercial Director of GForces Tim Smith was lucky enough to attend Google’s Think Mobile and Think Marketing conferences a couple of weeks ago hosted by Matt Brittin, MD Google UK. These events were attended by some of the world’s most powerful brands including Coca Cola, Vodafone, Diageo and Unilever and other leading marketing agencies throughout the UK.

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Keep Your Customers Satisfied

A good client loyalty programme will be able to effectively and efficiently gather information to target particular spending habits. Building customer faithfulness is an essential component in developing consistent revenue, as well as the overall growth of a dealership.

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Intelligence Is A Potent Weapon

In this month’s Car Dealer magazine, G-Forces’ Tim Smith explains how an intelligent marketing strategy is key for the survival of any business in this tough climate… Intelligence is defined as the ability to acquire knowledge, comprehend and apply in practice. In so doing, one can gain an advantage over…

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Is The High Street Collapse Good News for Dealers?

In this month’s CarDealer magazine, G-Forces’ Tim Smith explains why the recession isn’t all doom and gloom for autmotive dealers… Call it a recession, a financial crisis or even a depression, one thing’s clear in this economic situation: the high street is suffering. Retail outlets are closing, announcing massive drops…

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